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Marketplace insights for car dealerships.
Notes from the field on how Facebook Marketplace actually behaves when you run it at scale.
May 21, 20255 min read
The 48-Hour Inventory Flood
What actually happens when an entire dealership inventory hits Facebook Marketplace at once — and why most stores have never seen it.
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May 15, 20252 min read
Why Most Dealerships Gave Up on Facebook Marketplace — And Why That's a Huge Mistake
Around 2021 the platform shifted. The bigger stores moved on. Today Marketplace reaches 1.2 billion users a month — and dealership listings are at an all-time low.
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